Spectrum is a fully integrated loyalty management firm, allowing the client to select the solution that meets their needs exactly. Spectrum can handle one particularly challenging aspect of a program, provide a combination of services, or assume the full end to end management of a program.

Yes. Spectrum will analyse all aspects of your current program to determine what’s working and what isn’t. We can then expertly guide you in adjusting your loyalty strategy to suit both your organizational needs and customers’ desires.

Spectrum loyalty programs are driven by custom designed web and database solutions. Our solutions are built upon our own proprietary web enhanced loyalty application which supports outsourced and in-house services with connections to social networks, mobile, call centres and merchant touch points. All technologies are fully adaptable and can support programs of any size, in any industry sector, market or language.

All of our solutions are completely customizable and concepts are developed to suit each client’s specific needs. We have experience working with all kinds of budgets; from big to small and you can count on us to ensure that you get the most bang for your buck.

• Frequency – Increase the number of times your customers shop with you.
• Retention – Create barriers to exit and prevent defection of your best customers.
• Relationship Building – Develop communication and build customer satisfaction.
• Advocacy – Create loyal customers who promote your brand to others.

Depending upon the complexity and customization level of the program, implementation can take from 4 weeks up to 6 months.